TNN | Sep 15, 2016, 09.00 AM IST
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So Facebook gets to know my phone number and people I frequently text too?
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How those Facebook ads work?
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Wait. So Facebook is now going to read my Whatsapp messages too?
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As a part of a crucial update to the messaging app’s policy, it will now share user data with its parent company, social networking giant Facebook. The litigants have argued that WhatsApp’s terms of service are “deceptive” and difficult to comprehend for a layperson.
Earlier this month, the Delhi HC had sought responses from government agencies, DoT and Trai on the same. Now, the Chief Justice-led bench in the High Court has asked WhatsApp and Facebook to file their responses by September 20 (the next hearing has been set for September 21).
Here is all you need to know about the controversy:
They are now open to serving ads and marketing information on their app. They are also open to building transaction models within it. (Think booking flight tickets on Whatsapp.) That can only be possible if WhatsApp shares some of your data with whichever airline you choose.
Both Facebook and WhatsApp will now share user data with one another.
Yes. That is one of the key changes in the policy. WhatsApp has expressly said that Facebook can use your WhatsApp data to make better product suggestions.
Imagine being fed with more information in what you may or may not be interested in buying. Some Facebook users already have linked their phone number with the social networking giant.
So, building a wider user profile with additional information is now possible. There is an option for opting out of the information sharing, but it is conditional. Under that condition, Facebook will have your information anyway, but can only use it in a limited manner.
That is tricky. WhatsApp says it doesn’t store messages after they are delivered. At all. However, the policy does suggest that Facebook can use your messages.
The way Whatsapp says it is a bit convoluted. It says: “Facebook will not use your WhatsApp messages for any purpose other than to assist us in operating and providing our services.”